Steam will get personalized “Store Hubs” to make it easier to find


Valve has officially introduced new tag, genre, and category pages in the form of Store Hubs in Steam to improve discoverability.

The latest Steam update includes tweaks to Steam’s tag, genre, category, and topic browsing pages to “make it easier for you to find your next favorite game.”

“This update improves the way you can browse by genre, tag or subject, allowing you to dive deep into each area and narrow down exactly what you’re looking for,” the company wrote, outlining how its new Store Hubs will work.

“These new pages now make it easy to explore all sorts of different niches within Steam. Whether you’re looking for a general category like ‘Multiplayer’, a topic like ‘Space’, or a very specific tag like ‘Action Roguelike’, these new Mit Hubs can help you dive deep into that category.

“For many categories, we built an organization by hand to show the relevant subcategories within. For example, the RPG Store hub is organized into Action RPGs, Adventure RPGs, JRPGs, and more so you can go down to exactly the type of game you’re looking for.”

Valve explained that each hub’s content is personalized based on a user’s game history, friend network, followed developers, and wish list. It added that the carousel at the top of each hub page displays games recommended for individual users, along with “helpful metadata” to explain why that game was deemed relevant.

An example of an “Adventure RPG” store hub

“Each hub recommends games based on what you’ve played and the developers you follow on Steam. Of course, if you’re looking at a category of games that you’ve never played before, Steam may not be able to generate many useful recommendations for you and will hide those sections,” Valve continued.

Steam buyers will also be able to use a list view and filter controls to find exactly what they’re looking for using a feature called Faceted Browsing, also created as a Steam Labs experiment.

To access a hub, users must click on an individual tag on any game’s store page to find the hub for that particular tag. Popular hubs and recommended hubs will also be found on the Steam home page.

Anyone interested in learning more about Steam’s latest crack at streamlining discoverability should check out the full explanation on the Steam website.


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